AICE media studies

 First scene:  The product will be shown about mid way on the screen, the background is filled with vibrant colors that allows the bottle to "pop". I will also include Post production/Visual effects around the bottle such as dashes and transitions.  Second scene: This scene will include an up-close shot of the Tabasco bottle with additional flavors beside it. A panning motion will be used and Three-Point Lighting will be shown. This style of lighting will create a sense of depth and it causing the bottle and colors to have more illumination than the rest of the background.  Third scene: 1 bottle will be filmed from a high angle, this angle will show the Tabasco in the middle of peppers that are aligned in a circle. The camera will move in a circular motion while the peppers can be edited to show they are changing.  Fourth scene: Starting in the 4th scene actor #1 will be presented. While standing in front of a table, actor #1 will grab the Tabasco bottle an...

Planning for commercial  Product For my commercial project I decided to have it based on Tabasco. This brand of hot sauce was created in 1868. The product is seen almost everywhere and is often on hand when eating a restaurants.  Colors and Theme  The theme of this commercial will be upbeat and engaging. I will include vibrant colors such as greens and reds to corelate with the product. Additionally, I will have multiple flavors and colors of the brand to create contrast and diversity within the commercial.  Lighting  The main lighting I'm going to use is Three-Point Lighting. This style of light will allow me to illuminate the scene and create dimension within the product. If it is possible I will use my LED lights to add different colors to the videoing, and a change in the layout.  Props Props I will include are peppers, background colors/papers, and a person holding or using the product. Additionally, food may be included to show the variety of things c...

After doing some research and planning I decided to do a Tabasco themed commercial. For food/ brand commercials such as these, the photographer usually includes conventions such as vibrant colors and up-close shots off the brand.  Commercials in this theme use conventions such as... Promotional advertising, usually to promote the product to the consumers watching. Benefits or messages within the commercial that would offer additional incentives to the buyers. High key lighting, this style of lightning can allow the product to be seen as soft and bright. Low key lighting, this lighting may be used as the introduction to the product. An example of this can be when the product is in frame and the audience can only see small portions of it until the end when the full image is clear. Happy and up beat music are used to create joy for the audience and creates a more appealing affect towards the product they want to sell. One of the most important features in this theme of commercial is c...