Music Video CCR

1. How does your product use or challenge conventions AND how does it represent social groups or issues? As the song I chose was made in the 70's many of the conventions would relate to that time period. Before filming and editing my music video I researched popular conventions in this music genre. The song I chose "September" by Earth, Wind, and Fire falls in the Disco, R&B, and soul genre. Conventions will be presented depending on the style the artist is going for. My product uses conventions such as lighting, props, and camera angles. By using technical techniques I included different angles such as over the shoulder, point of view, and panning. I also included symbolic conventions. My symbolic clips were when I zoomed into my photo as a flashback and then had both my actors pose for a picture that later showed up in the ending scene. When both my actors danced they showed facial expressions and enjoyed the moment creating a happy m...